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Bridgebound relationship triggers

Use this skill when leveraging warm connections, building referral campaigns, or multi-threading into accounts — 39 relationship-based Bridgebound triggers from Flip The Script: common VCs, customers, C-suite, employees, VC partners, advisors, board members, sponsored companies, and your network.

By Alex VaccaLicense MITView source on GitHub ↗

SKILL.md

BRIDGEBOUND Category I: Based on Relationship (39 Triggers)

Share a Common VC (2 Triggers)

  1. Common VC with Your Company - Same investor
  2. Common VC with Your Customers - VC's other portfolio companies

Your Customers (5 Triggers)

  1. Referral to Network of Happy Customers - Ask for referrals
  2. Inbound Referrals from Key Customers - Customer-initiated referrals
  3. Engaged with Key Customer's Personal Page - Engaged with customer's content
  4. Engaged with Key Customer's Company Page - Company engagement
  5. Followers of Key Customer's Company Page - Following customer's company

C-Suite (3 Triggers)

  1. Inbound Referrals from C-Suite - Executive referrals
  2. Engaged with C-Suite's Personal Page - Engaged with exec content
  3. Mutual Connections with C-Suite - Shared network with execs

Employees of Your Company (4 Triggers)

  1. Inbound Referrals from Company Employees - Team referrals
  2. Engaged with Company Employee's Personal Page - Engaged with employee content
  3. Mutual Connections with Company Employees - Shared network
  4. Previous Employers of Company Employees - Alumni network

VC Partners (5 Triggers)

  1. Inbound Referrals from VC Partners - VC introductions
  2. Engaged with VC Partner's Personal Page - VC engagement
  3. Mutual Connections with VC Partners - Shared VC network
  4. Engaged with VC's Company Page - VC firm engagement
  5. Followers of VC's Company Page - Following VC firm

Advisors (3 Triggers)

  1. Inbound Referrals from Advisors - Advisor introductions
  2. Engaged with Advisor's Personal Page - Advisor engagement
  3. Mutual Connections with Advisors - Shared advisor network

Board Members (3 Triggers)

  1. Inbound Referrals from Board Members - Board introductions
  2. Engaged with Board Member's Personal Page - Board engagement
  3. Mutual Connections with Board Members - Shared board network

Customer Advisors (3 Triggers)

  1. Inbound Referrals from Customer Advisors - Customer advisor intros
  2. Engaged with Customer Advisor's Personal Page - Engagement
  3. Mutual Connections with Customer Advisors - Shared network
  1. Engaged with Sponsored Company's Company Page - Partner engagement
  2. Followers of Sponsored Company's Company Page - Partner followers
  3. Inbound Referrals from Sponsored Company's Employees - Partner referrals
  4. Engaged with Sponsored Company's Employee's Personal Page - Employee engagement
  5. Mutual Connections with Sponsored Company's Employees - Shared network

Your Network (6 Triggers)

  1. Currently Employed at Prospective Company (Decision Maker) - Direct connection
  2. Currently Employed at Prospective Company ("Groundswell") - Internal champion
  3. Past Employees of a Prospective Company - Alumni connection
  4. Mutual Connections with DM at Prospective Company - Warm intro path
  5. Prospects Met at a Networking Event - Event connections
  6. Engaged with Your Personal Page - Engaged with your content

Combines with

Skill Why
outreach-4-categories Understand Bridgebound category
personalization-playbooks Get Bridgebound messaging
linkedin-campaign-complete Leverage LinkedIn relationships
outbound-triggers-6 Compare with Outbound approach

Example prompts

Create an outreach strategy leveraging trigger #3 (Referral to Network of Happy Customers).

How do I find mutual connections with VCs in my portfolio company's network?

Write an email using trigger #37 (Mutual Connections with DM at Prospective Company).

Part of Frontal — free, open GTM skills for your AI agent. Browse the library →

Files

1 file ship with this skill. They are installed beside the SKILL.md.

NOTICE1.4 KB
Bridgebound relationship triggers
Imported from the GTM Skills library by Swan (https://www.gtmskills.com), skills/alex-vacca/bridgebound-relationship-39
at https://github.com/swan-gtm/gtm-skills/commit/5d786aad0c7b2ca59b1abf1f601f9407ca261996. Written by Alex Vacca (https://linkedin.com/in/alex-vacca).
The skill is shared under the MIT License below; this notice must stay with any copy.

MIT License

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